Connecting and Promoting Businesses in Africa.​

We are a management consulting firm providing specialised business development support for both technology and non-technology startups and SMEs across Africa.

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We are the Management Partner for Startups and SMEs!

We leverage collaboration and partnerships among relevant stakeholders to build self-sustaining African businesses that grow beyond their borders.

We are building a community that provides value for startups and SMEs across Africa by creating strategic collaborations.


What We Do

We have curated the right combination of support services that allows us to provide you value for your money and time.

Product Design

We support organisations develop and test new products and services for the region. Using our vast networks to acquire insightful customer feedback to ensure products and services are developed which are fit for the market.

Market Entry

We support organisations entering West African markets by providing market expertise, support through business incorporation, building partnership and sales pipelines and introductions to key connections in the market to ensure your venture is a success.

Business Strategy Support

As a management partner, we come in to help build an internal structure and strategy that assures business growth. Our local team is built up to re-engineer key areas in your business and co-create the winning strategy for your market.

Project Management Services

Our team helps organisations develop and deliver entrepreneurship projects which have real impact across Sub-Saharan Africa. We support NGOs, government and private companies to deliver high impact entrepreneurship focused projects which have real sustainable effects for the region.

Our Partners

We are building strategic partnerships that would allow us to continuously provide value for our community.

Through our programs, events, projects and webinar series we have reached…

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Early Stage Startups and Local SMEs

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Consulting Clients

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Footprint in Countries

Our Clients


"Samuel, Nicholas, Prince and their team bring an unexpected wave of enthusiasm and a collaborative can-do attitude to any project. Having seen Start.Up Lounge put on a multi-country roadshow and work with dozens of startups before, I am confident they would be an asset for startups and SMEs alike."

Mark Kleyner Co-Founder @ Dream VC

"Our Partnership to Start.Up Lounge Africa has been of great value to us. It has not only helped us raise awareness to the importance of sustainable chemistry but also advance the regional discussion on opportunities, priorities and needs for Sustainable Chemistry by partnering with us for our roundtable series in Ghana and helping identify like minded organizations."

Juanita Haublab International Relations Manager @
ISC3 Innovation Hub

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